A few tricks to improve your writing just a few minutes

Meet Josh, a an audience activation expert we have come to rely on for insights on helping clients reach new customers for their business. You can catch up on his blog http://joshspector.com. 

You’re busy, so I’ll keep this quick.

Following are the simplest tips I can give you to easily — and forever — improve the quality of your writing.

Delete the word “that.”

At least 90% of the times you use the word “that” can be removed from your writing and it will instantly make your sentence stronger.

Example: “You believe that I’m lying, but I’m not.” becomes “You believe I’m lying, but I’m not.”

Delete the words “I think.”

It adds nothing. Remove it to strengthen your point.

Example: “I think this is a good sentence.” becomes “This is a good sentence.”

Avoid words that end in “-ing.”

In most cases, the “-ing” softens your word and adds no value. Your writing will read better if you avoid it.

Example: “The experiences we’re seeking end up being underwhelming and even disappointing.” becomes “The experiences we seek often underwhelm and disappoint.”

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